News: Generational Divide in Supplement Choices

An interesting article about the different preferences generations have in their supplement intake and what forms they prefer.

Of note for our patch community: ” This could be attributed to the challenge of making supplements a daily habit, the type of supplement format or ease of consumption. Research shows that 33% of global supplement consumers find it inconvenient to establish a routine of taking supplements, and 39% report the importance of supplements that are easy to consume.

Patches can be marketed as easy to consume – that’s one of the big benefits of the patch format, not having to take yet another pill.